Ready to skyrocket your reach with a pay-per-click (PPC) campaign? But what about the cost? <a href='google-search-ads-360' class='link_a'>Google Ads</a> throws out that 'one-size-fits-all' approach to PPC pricing models. It's completely customizable, so you control your budget and scale your spending as you see results.
Intrigued? Let's dive deeper into how Google Ads works and unlock the secrets to crafting a cost-effective PPC strategy using the best PPC management tools.
Start optimizing PPC campaigns and budget today!
Imagine targeting people actively searching for what you offer. Google Ads makes it possible! Choose keywords that trigger your ads, then set your PPC advertising costs max bid per click.
Effective PPC strategies include bidding competitively to secure top ad placements, but the real secret is creating high-quality ads that Google rewards with lower costs. This way, you can win prime spots without breaking the bank.
Industries like legal and rehab might see costs of ฿30-฿40 per click, while less competitive ones pay just pennies.
Stop wasting time! Reach qualified leads – people already interested in what you sell. Google Ads connects you with them, boosting sales and conversions.
There's a twist! Google considers your ad's quality (QS) alongside your bid. A high QS means your ad is relevant, gets clicks, and leads to a great landing page.
Think of it like this: Ad Rank = Max Bid x Quality Score. So, a ฿2 bid with a 10 QS gets a 20 Ad Rank, potentially winning the top spot.
The higher your Ad Rank, the better your ad placement. But guess what? A high QS can help you win top spots while spending less!
Here's how: Google uses a formula to determine your cost per click. It considers the Ad Rank below yours and your QS. A high QS lowers your cost!
The result? You could pay 40 cents less per click than your max bid – seriously!
Ready to dive deeper? Google Ads costs depend on several factors.
You control some things – your max bid and ad quality. But competitors' bids and ad quality are wild cards.
Industry and keyword competition also play a role. While some clicks cost cents, competitive fields like legal can reach hundreds per click.
On average, expect ฿1-฿2 per click on the Google Search Network. Small and medium businesses typically spend ฿9,000-฿10,000 monthly, translating to ฿108,000-฿120,000 annually.
The most competitive keywords? Insurance, finance, and legal. These industries spend a whopping ฿1.2 billion annually on PPC! Retail giants like Shopee and Lazada follow closely, investing over ฿50 million each year.
Want to see the most expensive Google keywords? Check out this blog post (link here).
Take Control, Maximize Results: A Guide to Google Ads Budgeting
It's your budget, it's your call! But before you unleash your ad campaigns, understanding how Google Ads spends your budget is key to getting the most bang for your buck.
Prioritize Your Campaigns: Google Ads lets you set daily budgets for each campaign. This way, you can focus more spend on campaigns promoting your top sellers or high-value services, compared to those targeting broad audiences.
Precision Targeting, Optimized Budget: Imagine needing 500 clicks a day at ฿0.50 per click. With Google Ads, you can set a daily budget of ฿250! Remember, you only pay what your bids allow, and your ad's quality can even lower your costs.
Show Up When It Counts: Control your ad schedule! Unlike a local restaurant open till 9 pm, your ads can run 24/7. But with Google Ads, you can choose peak hours or specific days to maximize your budget and reach the right audience.
Target Smarter, Spend Smarter: Reach the perfect audience with geo-targeting! Allocate more budget to areas with high customer concentration, ensuring your ads reach qualified leads, not just anyone.
Mobile Mania? Focus Your Budget: Mobile users are your golden goose? Google Ads lets you target them specifically! You can even go deeper and reach users based on their device type, maximizing your ad spend on the most valuable mobile traffic.
Tired of managing PPC yourself? Let our certified Google Ads specialists unlock the true potential of your campaigns. We've been refining our strategies for years, consistently delivering industry-leading results. Plus, with our transparent pricing, you'll always know exactly what to expect.
Our PPC experts are masters of campaign setup, optimization, and driving high-quality traffic. They'll ensure your Google Ads campaigns reach the right audience, maximizing click relevance and conversions.
Backed by Google Ads and Microsoft certifications, our team stays ahead of the curve. We combine cutting-edge tools with proven best practices to deliver winning PPC campaigns that generate real ROI. Partner with one of the top PPC companies in the industry and watch your business soar.
Did you know 96% of website visitors leave without buying? Reclaim lost leads with PPC retargeting! Reach past website visitors across the web, reminding them of your brand and driving more sales.
But how much does this powerful tool cost?
Similar to traditional PPC, remarketing ad costs depend on your industry. The good news? You'll typically pay less per click for retargeting ads, with averages around ฿0.66-฿1.23. Plus, companies often allocate around 10% of their ad budget to remarketing, making it a budget-friendly strategy.
Did you know 96% of website visitors leave without buying? Retargeting brings them back, reminding them about your amazing products or services. It's like a gentle nudge that leads to more sales!
But how much does this powerful tool cost?
The beauty of retargeting is its affordability. On average, expect to pay just ฿0.66-฿1.23 per click on retargeting ads, often slightly less than traditional PPC. And companies typically allocate around 10% of their ad budget to retargeting for maximum impact.
Plan | Starter | Growth | Pro |
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Monthly PPC Budget: Networks | Up to ฿12,000 Monthly Ad Spend | ฿12,001 - ฿50,000+ Monthly Ad Spend | Over ฿50,000 Monthly Ad Spend |
Campaign Keywords | Up to 2,000 Keywords | Up to 10,000 Keywords | Up to 10,000 Keywords |
Google Ads Network |
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Bing Ads Network |
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Google Ads Remarketing: Text & Display (includes client-provided banners or creative design fees) |
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Google Display Network Targeting |
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Google In-Store Reporting |
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Google Customer Match & Audience Targeting |
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Competitor Ads on Gmail |
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Marketing Cloud Competitor Insights |
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Campaign Development & Strategy |
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In-depth Keyword Research & Selection |
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Industry Benchmarking |
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Compelling Ad Copywriting |
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Ad Performance Testing & Optimization |
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Ongoing Keyword Refinement |
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Dynamic Keyword Insertion |
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Google Analytics Integration & Goal Tracking |
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Performance Analysis & Reporting |
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Strategic Bidding for Maximum ROI |
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PPC Account Monitoring (e.g., Geo-Targeting) |
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Client Manages Google Ads Account (You Retain Admin Access) |
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Dedicated Account Manager |
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Up to 2 Monthly Consultations |
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Track Up to 100 Web Lead Calls/Month (Included) | Up to ฿12,000 Monthly Ad Spend | ฿12,001 - ฿50,000+ Monthly Ad Spend | ฿12,001 - ฿50,000+ Monthly Ad Spend |
Transcribe Up to 25 Calls/Month (Included) |
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Click, Conversion, & Click Fraud Monitoring |
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Automated Bidding Rule Setup & Management |
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International PPC (English Campaigns Only) |
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Optional: 1 Unbounce Landing Page Template Setup |
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Website Conversion Analysis Reports |
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Initial Banner Design (Display & Remarketing) | Add ฿900 for Additional Keyword Sets | 1 Landing Page Included | 1 Landing Page Included |
Quarterly Banner Design (4 Sets/Year) | Add ฿300 for Additional Landing Pages | Add ฿225/Month for Additional Landing Pages (Yearly Plan Includes 1) | Add ฿225/Month for Additional Landing Pages (Yearly Plan Includes 1) |
Website Conversion Tracking Implementation |
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Social Media PPC Advertising | By Quote | By Quote | By Quote |
Landing Page Performance Testing & Optimization |
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Monthly Performance Reports & Analysis |
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Proven Results: 200+ Successful SMB Campaigns |
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MarketingCloud Lead Tracking Integration |
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Google Shopping Management |
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Additional Language Management: Monthly Cost | ฿275 Initial Campaign Setup | ฿275 Initial Campaign Setup | ฿275 Initial Campaign Setup |
Weekly Data Calls: Discuss Campaign Performance | ฿400/Month Ongoing Management | ฿400/Month Ongoing Management | ฿400/Month Ongoing Management |
Translation Services (Available) | By Quote | By Quote | By Quote |
One-Time Setup Fee | ฿750 + 1 Month Management Fee | ฿700 + 1 Month Management Fee | 1 Month Management Fee |
Progressive Monthly Management Fee | 15% of Ad Spend (Minimum ฿450) | 12% of Ad Spend | 12% of Ad Spend |
Need more information? Call Us:
083-090-8125 |
Need to manage a larger budget? We offer enterprise campaign management specifically designed for high-volume campaigns exceeding ฿50,000/month in ad spend.
Get Certified Professionals on Your Side: Uptle's PPC team includes Google Ads Certified individuals and Microsoft Advertising Professionals, ensuring your campaigns are managed by experts.
Always Ahead of the Curve: Our PPC managers stay up-to-date on ad platform changes, best practices, and optimization techniques to maximize your campaign performance.
Maximize Your Budget: Our internet marketers leverage their expertise to get the most out of your PPC budget and ad spend, driving a higher return on investment (ROI) for your business.
From Launch to Optimization: Whether you're starting fresh or revamping existing campaigns, our innovative approach ensures your campaigns are continuously optimized for the best ROI.
Data-Driven Decisions: We understand the importance of data analysis. Unlike neglected campaigns, ours are constantly monitored and optimized based on key insights, maximizing your website traffic and conversions.
Ecommerce, Lead Generation, B2B - We've Got You Covered: Our experienced marketers can handle any PPC campaign, from driving online sales to generating qualified leads for your B2B business. We offer best-in-class Google Ads PPC management - let us show you the results!
Imagine missing out on customers who are already interested in your products or services.
Uptle's PPC plans with remarketing can help you win them back.
Reach more qualified leads, drive higher sales, and maximize your return on ad spend with our data-driven strategies.
Abandoned carts? No problem. We also offer personalized email retargeting to remind visitors about the items they left behind.
Transparent reporting and ongoing campaign optimization ensure you're always getting the most out of your PPC investment.
Hours of Expertise
Digital Marketing Masters
Hours of Expertise