Unifying Marketing Power: Introducing Google Marketing Platform
- Unify your marketing efforts! Google Marketing Platform combines the strengths of DoubleClick Digital Marketing and Google Analytics 360 Suite Suite into a single, powerful platform.
- Respecting user privacy while driving results? Google Marketing Platform makes it possible. This ecosystem empowers you to achieve your marketing goals with complete transparency.
- Take control of your marketing strategy with Google Marketing Platform, which includes Google Optimize 360 for A/B testing and personalization, and Google Surveys 360 for customer feedback.
Unlock Breakthrough Marketing with Google Marketing Platform
- Optimize your marketing strategy with an enterprise marketing platform like Google Marketing Platform, which offers top-tier technology to enhance every aspect of your programmatic advertising efforts.
- Target the right audience with laser precision. Google Marketing Platform's powerful connections unlock advanced audience targeting features.
- Say goodbye to data loss! Google Marketing Platform ensures complete data fidelity, boosting the accuracy of your online marketing efforts.
- Utilize B2B marketing automation to gain a comprehensive understanding of your customer journey through detailed reports.
- Optimize spending and achieve precise results. Google Marketing Platform offers centralized measurement for all media channels.
Guaranteed Performance. Unparalleled Insights.
- Work smarter, not harder. Automate campaign management across multiple platforms and free up your time for strategic thinking.
- Achieve your business goals faster with Smart Bidding. This powerful tool automatically optimizes your bids to get you the best results.
- Make data-driven decisions with real-time insights. See campaign performance instantly and adjust your strategy for maximum impact.
- Seamless Collaboration: Create, manage, and develop creative assets efficiently across teams within Display & Video 360.
- Total Investment Control: Maintain precise cross-device control over your advertising budget with Display & Video 360.
- Deeper Audience Targeting: Reach the right people at the right time with Display & Video 360's advanced audience targeting capabilities.
- Deliver laser-focused experiences to your most valuable audiences, all within familiar Google Analytics.
- Test endless variations and target them precisely using powerful audience segmentation.
- Run a massive 100 experiments simultaneously and track up to 3 success metrics to find the winning formula.
| Level Up Your Optimization: Choose the Right Tool | Optimize for Every Stage of Growth | |
|---|---|---|
| Who Benefits? | Get Started Fast: Perfect for small and medium businesses launching their experimentation journey. | Advanced Needs Met: Ideal for larger enterprises with complex testing requirements. |
| A/B Testing Made Easy | ||
| Seamless Google Analytics Integration | ||
| Target by URL | ||
| Deep User Targeting: Behavior & Technology | ||
| Target by Location (Geo Targeting) | ||
| Technical Targeting Power (JavaScript, Cookies, Data Layer) | ||
| Unlock Advanced Audiences (Google Analytics) | ||
| Streamlined Web App Support | Effortless Setup | Always Supported |
| Boost Conversions with MVT | Test Up to 16 Variations | Run Up to 36 Variations (Wow!) |
| Achieve More with Experiment Goals | 3 Pre-built Goals to Get You Started | Unlock 10+ Pre-built Goals & More! |
| Run More Experiments, Faster Results | Test Up to 5 Experiments Simultaneously | Run Over 100 Experiments - Unleash Growth! |
| Run multiple experiments at once | Up to 5 experiments simultaneously | Unlimited experiments with * |
| Effortless Management | Basic plan with unlimited users | Advanced Analytics 360 Suite administration |
| Implementation Made Easy | Self-service setup | Expert implementation services |
| World-Class Support | Free self-service help center | Premium enterprise support with SLAs |
| Flexible Payment Options | Free plan available | Scalable monthly billing |
* Run up to 24 experiments in each Analytics view. Need more? Just ask.
- Break Free from Creative Constraints
- No Coding Headaches
- Any Format
- Any Device
- Custom Creations Made Simple
- Centralized Asset Management
- Unmatched Control & Flexibility
- Rock-Solid Quality Assurance
- Uncover industry trends impacting your business and target audience.
- Gather real-time feedback on campaigns and make adjustments on the fly.
- Optimize your creative content by identifying the most effective concepts.
- Fast, Flexible, Secure Tagging: Leverage approvals, commenting, and zoned management for efficient collaboration.
- Seamless Integration: Works perfectly with all Google and third-party tags for a unified experience.
- Enhanced Collaboration: Unlimited workspaces, granular access controls, and multi-environment testing empower both marketing and IT teams.
- Gain a unified view of performance across all media channels.
- Make data-driven decisions with advanced measurement, attribution, and reporting tools.
- Deliver a variety of engaging ad formats across every channel with ease.
- Real-time Updates, Crystal-Clear Insights: Create impactful reports that stay fresh, no matter how fast your data moves.
- Effortless Sharing, Universal Understanding: Craft reports that resonate with any audience, thanks to intuitive visuals and easy distribution.
- Unleash the Power of Your Data: Connect to a universe of sources, including Google Analytics, Ads, BigQuery, and more.
| Google Analytics | Google Analytics 360 | |
|---|---|---|
| Monthly Limits | 10 Million Hits (Free) | Flexible Paid Plans |
| Customizable Data | Up to 20 Dimensions & Metrics | Unleash Your Data Power (200+) |
| Advanced Insights | 5 Calculated Metrics | Unlock 50+ Calculated Metrics |
| Scalable Properties | Manage 50 Properties | Unlimited Properties |
| Powerful Views | Handle 25 Views | Unlimited Views |
| Consolidated Data | Limited Roll-up | Full Roll-up Capabilities |
| Data Refresh Rate | Daily Updates (24 hours) | Faster Updates (4 hours SLA, BigQuery 10 mins) |
| Standard Analytics | Google Analytics 360 | |
|---|---|---|
| Google Ads | Yes | Yes |
| Google AdSense | Yes | Yes |
| Google Search Ads 360 | No | Yes |
| Display & Video 360 | No | Yes |
| Google Ad Manager | Yes | Yes |
| Custom Data Import | Yes | Yes |
| Real-time Data Import | No | Yes |
| BigQuery | No | Yes |
| Salesforce | No | Yes |
| Google Analytics | Google Analytics 360 | |
|---|---|---|
| Craft Custom Reports & Dashboards | ||
| Deep Dives: Segment Your Audience | ||
| Visualize Customer Journeys: Custom Funnels | ||
| See What's Happening Now: Real-Time Reports | ||
| Map Your Customer Journey: Flow Visualization | ||
| Attribution Made Easy: MCF Reports & Modeling | ||
| Go Beyond the Click: Data-Driven Attribution |
| Google Analytics | Google Analytics 360 | |
|---|---|---|
| Pre-Aggregated Standard Reports | Enabled | Enabled |
| Daily Report Row Limit | 50,000 | 75,000 |
| Daily Row Limit (All Pages Report) | 1,000,000 | 1,000,000 |
| DisplaySampling for Ad Hoc Reports & Video 360 | 500,000 sessions/property | 100,000,000 sessions/property |
| Custom Tables | Enabled | Enabled |
| Unsampled Reports | Enabled | Enabled |
| Google Analytics | Google Analytics 360 | |
|---|---|---|
| Streamline Standard & MCF Reporting | Yes | Yes |
| Access Real-Time Data Instantly | Yes | Yes |
| Unsampled Reports (Coming Soon) | No | No |
| Unlock Raw Session Data with BigQuery Integration | No | No |
| Google Analytics | Google Analytics 360 | |
|---|---|---|
| Unmatched Reliability: Service Level Agreement | Yes | Included |
| Seamless Support: Implementation and Ongoing Assistance | Yes | Included |
| Be an Early Adopter: Access to Beta Features | No | Not Included |
Always-On Data Collection
Get your customer data with 99.9% uptime - that's reliable access, 24/7.
Uninterrupted Reporting
Always access your reports with 99% uptime - make data-driven decisions anytime.
Fast Data Processing
See insights quickly - your data is processed within 4 hours (for properties under 2 billion hits/month) with 98% uptime.
Uptle Services: Supercharge Your Marketing with Google Expertise
We're more than just Google Marketing Platform implementation. We offer a variety of services to personalize your marketing activities and empower data-driven decisions.
Effortless Google Marketing Platform Licensing
As a Google Marketing Partner, Uptle streamlines your GMP licensing process. Get a quote and learn more about our terms and conditions – just fill out the form below!
Expert GMP Consulting & Training
Get the most out of your GMP investment with Uptle's ongoing support and expert training. We tailor workshops and courses to your specific needs, ensuring your team masters every tool.
Seamless GMP Setup & Implementation
Uptle helps you unlock the full potential of Google Marketing Platform from day one. Our implementation specialists combine setup with workshops and training, so you can leverage advanced features immediately.
Actionable Insights with GMP Personalization
Uptle's GMP personalization goes beyond data collection. We create custom dashboards that merge data from various sources, giving you deep insights into customer behavior and buying journeys.
Unlock Growth with Google Marketing Platform
- Uptle: Certified Partner
- Unify Your Marketing: Display, Search & Analytics. Uptle, a certified Google Marketing Platform partner, provides a holistic approach to your digital strategy.
- Expert Google Marketing Platform Implementation. Our certified specialists handle everything from platform setup and individual tools to ongoing support, training, and consulting.
- Level Up Your Marketing Results. Uptle empowers you to achieve your KPIs and elevate your marketing maturity with the power of Google Marketing Platform.
Unify Your Marketing Data with Google Marketing Platform
Customer Success Story
Juho Wallenius, Group CMO at Mash, says: 'Implementing the right attribution model goes beyond just using a tool. It's about fundamentally changing how we view our data. As a data-driven company, Google Marketing Platform allows us to unify our marketing data, capabilities, and knowledge across all our global markets.'
- Juho Wallenius, Group CMO (Mash)
What can we help you with?
| Product | Service | |||
|---|---|---|---|---|
| License | Setup | Training | Support | |
| Free Trial | ||||
| Free Trial | ||||
Get in Touch
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Results that exceeded expectations and significantly boosted sales
I'm an online clothing store owner, and your digital marketing company helped me increase my sales by 30% in just 3 months! I'm extremely impressed with the professional team and the outstanding results. Thank you so much!
Excellent digital marketing strategy
Your digital marketing team effectively planned an online marketing strategy for my restaurant business. My customer base has grown significantly. Thank you for your excellent advice and follow-up.
Good service but results not yet satisfactory
Your digital marketing team works quickly and provides good service, but the SEO results are not yet satisfactory. I was hoping for better search engine rankings.
Excellent results, performance-driven digital marketing
The digital marketing team did an amazing job and helped us increase our company's sales by 30% in just 3 months. I'm very impressed with their strategies and teamwork. Thank you!
Engaging content that attracts the right target audience
The digital marketing team created engaging content that gave our brand a unique identity and attracted the right target audience. Sales of our new product have increased significantly. I highly recommend this company!
Excellent after-sales service, quick problem resolution
The team provides excellent after-sales service. I once had a problem using the online advertising system, and the team quickly and clearly resolved the issue. I'm impressed with the company's responsibility.
Worth the investment, increased sales and brand awareness
Investing in this company's digital marketing services was well worth it. The team helped us increase sales and make our brand more recognizable. I'm satisfied with the results. Thank you to the entire team!
Room for improvement, Google Marketing Platform has some complex features
Google Marketing Platform is a powerful platform, but some features are quite complex to use, especially for those without prior marketing knowledge. I hope Google will make the user interface more user-friendly in the future.
Excellent results, excellent digital marketing
I'm extremely impressed with the digital marketing campaign the team managed for me. My company gained 30% new customers in just 3 months. Thank you so much!
Digital marketing that understands my business
The team has a deep understanding of my business needs and was able to develop a targeted digital marketing strategy that helped me reach more customers. I'm very satisfied with the results.
Impressed with Google Marketing Platform
I've been using Google Marketing Platform for a while now and I'm really impressed with its data analysis features. It helps me understand my customers better and tailor my marketing strategies more effectively.
Excellent marketing tool
While there is a cost involved, Google Marketing Platform has helped our company increase sales significantly. It's well worth the investment.
Easy to use, suitable for all businesses
Even as a small business, we can easily use Google Marketing Platform. The features are easy to use and suitable for all businesses.