In-House Agencies on the Rise: Study Shows Increased Adoption by Brands
- ANA Study Reveals: In-House Agencies Soar to 78% Adoption Rate in 2018 (Up from 58% in 2013 and 42% in 2008)
- Top Reasons Brands are Turning to In-House Agencies:
In-House vs. Agency: Take Control of Your Marketing
Full Control, Full Visibility: Platform & Data Ownership
Access all your media data and reporting for smarter decisions.
Direct Savings: Cut Out the Middleman
Buy media directly and avoid agency markups.
Your Team, Your Way: Dedicated Resources
Build your dream team with specialists you choose.
Your Process, Your Success: Own Your Media Management
Craft and control your media strategy for optimal results.
Limited Access, Limited Insights: Agency-Managed Data
Reliance on agency systems and reports hinders visibility.
Less Control, Less Agility: Pre-Set Optimizations
Agency schedules limit your ability to react to market changes.
Shared Resources, Uncertain Expertise: Agency Team Assignments
Consider exploring marketing agency alternatives to ensure you work with your ideal team, rather than settling for whoever the agency assigns.
Black Box Reporting, Reduced Transparency: Reliance on Agency Processes
Limited visibility into agency work hinders effective oversight.
Tailored Solutions: Choose the Right Approach for Your Needs
- Migrate to New Platforms
- Consolidate & Analyze Your Data
Transition all agency tasks in-house across all departments and locations.
This approach is best suited for smaller companies or those with significant departmental separation.
- Own Your Social Buzz: Manage Paid Social on Facebook, Twitter, and More
- Guaranteed Impact: Secure Display Sponsorships and Premium Inventory
- Programmatic Powerhouse: Take Control of Display Programmatic Buying
- Drive Conversions: Conquer Paid Search with Adwords, Bing Ads, and more
- Shopping Success: Manage Feeds for Top Marketplaces (Amazon, Google, OTAs)
Take Control: Own Your Ad Platforms & Data
- Platform Audit & Ecosystem Mapping: We assess your current platforms and measurement setup, then create a clear roadmap for optimization.
- Identify Gaps & Build a Strategy: Our gap analysis helps us recommend the best platforms and strategies to maximize your reach.
- Expert Vendor Negotiation: We handle conversations with vendors, ensuring you get the best rates, terms, and data access. Legal, procurement, and finance support included.
- Minimizing the cost of in-house marketing, we provide seamless transition and pixel management services, assisting you in migrating systems from agencies to in-house or establishing new instances, while also crafting a detailed pixel transition plan for effortless tracking.
Effortless Marketing: Automate & Orchestrate for Growth
Unleash the Power of Unified Marketing Channels
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Elevate Your Business with In-House Agency Management
Bringing our agency in-house was a smart decision. Your team helped us save 20% on our budget and significantly improve ad campaign performance. Thank you!
Deep Understanding of Our Business
While there's room for improvement, your team overall understood our company's needs well. Smooth, fast, and results-oriented communication led to a campaign exceeding expectations.
Worth the Investment
Initially, we were concerned about costs, but it was well worth it. Your team helped increase brand awareness among our target audience and boosted sales impressively.
Seamless Collaboration
Your team's teamwork is excellent, making collaboration between the agency and our in-house team smooth and efficient. Improve detailed Thai-language reporting.
Exceeded Expectations
Results far exceeded our expectations. Your team increased our click-through rate (CTR) by 30% in just 3 months. Best decision ever! Thank you!
Great Value, In-House Agency Saves Big
We previously hired an external agency, but the costs were high. Uptle's team advised on an in-house agency solution. We were hesitant but tried it. It saved us a lot and improved results. Your team is professional, provides great advice, and helps with everything. Very impressed!
Great Results with In-House Agency
Great results. Natcha's team saved us 20% by bringing the agency in-house. Smooth communication and deep understanding of customer needs.
Agility and Speed from In-House Agency
Bringing the agency in-house was our smartest decision. Pim's team adapts quickly and resolves immediate issues, leading to successful marketing campaigns.
Creative Content that Resonates with Target Audience
With Thanaphat's expertise and creativity, our team creates content that resonates with our target audience, leading to a significant increase in product sales.
On-Point and Cost-Effective Solutions
Uptle's in-house agency developed on-point and cost-effective solutions, helping Miracle Holding 1994 Co., Ltd. save costs and improve efficiency.
Managing work is easier and more efficient
Since having my own marketing team, I've been able to control all of my marketing strategies. The team is creative, produces content that resonates with customers, and has helped me increase sales quickly. I'm very impressed!