What Is an SEO Company? (And What Do They Do?)

An SEO company is a specialized agency that focuses on improving the visibility of your website in search engines like Google. They use various strategies and techniques to help your website rank higher in search engine results pages (SERPs), making it easier for potential customers to find your business online.

An SEO company helps improve search engine rankings by optimizing various elements of your website, including content, meta tags, and backlinks. They also ensure that your site is mobile-friendly, has fast loading times, and provides a good user experience, all of which contribute to better rankings.

SEO is a long-term strategy, and it can take several months to start seeing significant results. However, the timeline can vary depending on factors such as the competitiveness of your industry, the current state of your website, and the strategies implemented by the SEO company.

Hiring an SEO company allows you to leverage the expertise of professionals who stay up-to-date with the latest trends and algorithm changes. This expertise can save you time and resources, and often results in better outcomes than attempting to manage SEO efforts on your own.